Free Retail Profit Tips


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Every Tuesday we send out a FREE Retail Profit Tip to those who have registered to receive our FREE newsletter.

If you have not registered yet, you'll want to do so that you don't miss out on this great free content.

This email newsletter is brief and on topic - we know that you're busy and don't have time to waste.

In in we discuss:

Low cost marketing strategies
Easy to implement ways to increase your sales
Proven ways to cut your overhead
First hand insight into running a profitable retail business

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Below you'll find an archive of excerpts from some of our most recent Retail Profit Tips Newsletters:

How to Generate New Business From Former Customers
Every retailer has them: former customers who haven't been seen in your store in quite a while. These former customers know your store and obviously like your store based on the fact they have bought from you in the past . . . more >>

How To Turn Donation Requests Into Great Sales Opportunities
If your retail store is like mine, you receive many requests for donations from schools, churches, non-profit organizations, sports teams, and community organizations. While your first impulse is to help these organizations, you recognize that your budget has limits and that you can't respond to every request. So how can you still help some out and not upset those that you decide to pass on? . . . more >>

How To Use Up-Sell Signage to Sell More Accessories
Selling more accessories should be the goal of every retailer. They represent high margin sales that help make your store profitable. Best of all, customers rarely are price sensitive when buying accessories, so you can be sure of getting a high margin on them . . . more >>

Silver Lining: Better Locations Are Opening Up
It's all too easy to get caught up in the current economic problems and to forget long range planning for your retail business. Smart retailers should begin thinking about whether it makes sense to upgrade to a better store location when the economy improves . . . more >>

Reach Your Niche Market on a Shoestring Budget
An often overlooked way to cheaply reach your target market customers is to find other businesses in your area that sell to the same market and engage in cross promotions . . . more >>

Beware of Running Constant Promotions
You should think twice before running constant storewide promotions. When you do this, you paint yourself into a budget corner when the economy improves. Your customers will come to expect the lower price and will be desensitized to your promotions. . . . more >>

Top 11 Ways to Generate Customer Loyalty
Learn the top eleven ways retail stores can generate customer loyalty. . . . more >>

How Are You Adapting to Changing Customer Buying Habits?
While overall spending in retail stores is down, Walmart's sales are up. Customers are rewarding retailers that are perceived as having low prices and value savings . . . more >>

Why Gift Certificates Work Better Than Other Promotions
Many times retailers rely on some form of a discount to stimulate customer interest or demand. This can be in the form of percentage off savings, sale pricing, coupons, and gift certificates . . . more >>

Tough Times Call For Creative Pricing
Seems like every store is running a sale of some sort. Customers are getting used to seeing the same percentage off and dollars off promotions almost weekly . . . more >>

Survey Results: The Most Effective Forms of Advertising
Nielsen recently completed a survey on what forms of advertising consumers trust the most. The results are quite interesting and provide you with direction when choosing advertising media. . . . more >>

Don't Be a Stranger to Your Customer List
You can increase sales two ways: get more customers, or get your existing customers to buy more often. Sometimes we get so focused on tailoring our marketing and advertising to new customers that we forget to nurture our customer base and list that we have already developed . . . more >>

Are You Using The Shotgun Approach to Advertising?
Is your advertising trying to reach as many people as possible, or is it aimed narrowly at your target market in your target area? Learn why the shotgun approach to advertising doesn't work and costs way too much . . . more >>

Tough Times Call For Smarter Marketing
In tough economic times your marketing and advertising must reach your target market without wasting money. Learn 8 tactics you can use to cost effectively drive store traffic. . . . more >>

Do You Have the Right Employees Working for You?
A discount or free gift will draw customers into your store on their birthdays. If you are offering a free gift, most will buy items while there. Discounts are popular because birthday customers are in a good mood and willing to buy something nice (and hopefully expensive) to make them feel special. . . . more >>

How Good is Your Retail Store Advertising Strategy?
As an independent retail store owner you know that you have a limited advertising budget and a great need for new customers. Your retail store advertising strategy must be viable, as you cannot afford to make very many mistakes. Use these retail store advertising strategy tips to get the most out of your advertising investments. with your advertising campaigns. . . . more >>

How To Improve Your Retail Store Margins
Keeping your margins high is essential in turning a profit in your business. Use these retail store margin tips to keep you retail margins healthy. . . . more >>

How You Attract Customers In 2009 Will In Large Part Be Determined by Your Outlook
Don't get hung up on all the negative economic news. Focus on what you can do this year to drive more store traffic. We can help show you how. . . . more >>

Does Your Retail Store Offer Classes or Seminars?
Learn how your retail store can sell more and create super loyal customers by holding classes and seminars. . . . more >>

Retail Store Birthday Promotions Work
A discount or free gift will draw customers into your store on their birthdays. If you are offering a free gift, most will buy items while there. Discounts are popular because birthday customers are in a good mood and willing to buy something nice (and hopefully expensive) to make them feel special. . . . more >>

Retail Store Referrals: Getting Other Businesses To Send You Customers
Would you like other businesses to send you customers? Learn a low cost way to drive referral sales for your retail store. . . . more >>

Using Retail Store Bag Stuffers To Increase Sales
Using bag stuffers is a low cost yet effective way to increase sales in your retail store. Learn some key points about . . . more >>

Retail Store Endcaps: How To Sell More Using Them
It's a know fact - retail store endcaps sell up to 50 percent more than an adjoining display. Use these key points about endcaps so that you get maximum sales using them. . . . more >>

Retail Store Newspaper Advertising: Making It Work For Your Store
If you advertise your retail store in newspapers, you know that your advertising is not cheap. But is it effective? Use these tips to make sure you are getting most out of your newspaper advertising. . . . more >>

Why You Absolutely Must Not Cut Your Retail Store Marketing Spending During a Slow Economy
Your marketing in the lifeblood of your business. Without customers, your store has no reason to exist. Retail store owners who view marketing as a cost to be trimmed are being very short sighted and jeopardize the survival of their business. . . . more >>

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